Fuji Xerox and Save the Children Launch the Inaugural “For the Children of Tomorrow” Learning Materials Project in Rural Central and North Vietnam

Tuesday 4 April 2017

First Industry Collaboration that Provides Quality Educational and Age-appropriate Reading Materials to Ethnic minority Children with Limited Education Access

Vietnam February 17 and 24, 2017 – Fuji Xerox Vietnam Company Limited (Fuji Xerox Vietnam) and Save the Children (STC) launched the inaugural “For the Children of Tomorrow” Reading Materials Project to deliver quality educational and age-appropriate reading materials to underprivileged children with limited education living in mountainous areas of Van Chan district, Yen Bai province and Tay Giang district, Quang Nam province.



Fuji Xerox Vietnam and the children with their books


This is the first industry collaboration with Save the Children, the world’s leading international non-government organization for children, to resolve education disparity. This project is an expansion of Fuji Xerox’s corporate flagship community engagement programme aiming at educating future generations by leveraging the best of our printing technology and the spirit of our people in improving lives in disadvantaged communities across the Asia Pacific. This project also contribute to Save the Children’s effort in creating equal opportunities in education for ethnic minority children and improving the school readiness of preschoolers in these mountainous areas.


The contents of the book was developed and provided by STC in the Vietnamese language. The reading books were printed using Fuji Xerox’s production printing technology and printed by Bao Ngoc Co. Ltd., one of our business partners.  


The learning materials are targeted to cultivate the joy of learning for children aged between 3 to 6 years old. There are 11 different story books in a set. Each book is highly visual and interactive, suited for pre-school learning. These stories teach knowledge of the world we live in and core values such as respect for elderly, cleanliness and honesty. 5,500 of these books will be distributed to schools located in Van Chan District, Yen Bai Province and Tay Giang District, Quang Nam Province.


“One of our missions is to create lasting change in the lives of children. We are pleased to find a company like Fuji Xerox Vietnam to start a unique community engagement project that can reach out to the most remote places to create reading habits, develop reading skills and Vietnamese vocabulary as well as enhance school readiness among ethnic minority preschoolers” said Ms. Le Thi Thuy Duong, project representative from Save the Children.


Speaking about the project launch, Mr Hiroshi Shimoe, president of Fuji Xerox Vietnam said, “I’m delighted to collaborate with Save the Children to help 2,000 underprivileged local children to take the first step in learning. These children live in mountainous areas in rural cities. Through our project, I hope they can have a head start in learning.”


“This is not a one-time corporate giving, I hope to continue the success of “For the Children of Tomorrow” project in the future,” added Mr Shimoe.



Reading time with the children


The launch event was held in Yen Bai Province on the 17th March and continued in Quang Nam province on 24th March; where the event welcomed children from preschools, teachers and parents for a day of fun learning together with Fuji Xerox Vietnam’s employees. These kids had a wonderful day when receiving new story books and having interaction with FX Vietnam’s employees via games and reading activities. Teachers who participated in the event shared the same appreciation to this practical support and hoped that many more deprived children in Yen Bai and Quang Nam as well as other in mountainous areas in Vietnam could have the same joy and happiness as their students on this day.


About Fuji Xerox’s Learning Materials Project


Fuji Xerox’s Learning Material Projects aims to help resolve educational disparity among 100,000 children by 2023 in Asia Pacific region by offering education materials. This multi-stakeholder community partnership approach established a sustainable social contribution system in emerging nations. Fuji Xerox is responsible for the overall management of the initiatives. Utilizing the best of our print technologies, we find like-minded business partners and NGOs to work with us to close the gap on education disparity. The Workbook project was first launched in the Philippines in 2014, and has been expanded to Thailand and Myanmar. In 2017, Vietnam is the 4th country in our Asia Pacific footprint to advance our corporate social responsibility in educating future generations.